Panto Added to Ivy League Office Staff
PRINCETON, N.J. -- Ivy League Executive
Director Robin Harris announced today that
Matt Panto has been pointed to the new position of
Assistant Executive Director for Digital Media and Communications
at the Ivy League office.
Panto will be primarily responsible for the planning, development and daily management of The Ivy League® Digital Network and the League's overall digital media initiatives, as well serving as the primary communications contact for selected sports.
"I am pleased to welcome Matt to our staff and to the Ivy
League," said Harris. "His knowledge of the digital space will be a
tremendous asset to our League as we embark on innovative and
interactive ways to feature and promote Ivy League athletics."
Panto comes to the Ivy League after spending seven years at Lafayette College in Easton, Pa., where he was responsible for all digital media content for Lafayette’s 23 varsity sports, including scheduling and production of live events, on-demand content and staffing.
Through his oversight, GoLeopards.com thrived and became one of the Patriot League's leading platforms for video content. Most notably, he was the producer of Lafayette's "Signing Day Central presented by Coke Zero," a live, all-day webcast devoted to the announcement of student-athletes signing their letters of intent to attend Lafayette on football signing day, from 2009-13.
Panto's responsibilities also included an integral role with the television and radio packages of the Lafayette Sports Network (LSN), including radio broadcasts, stadium and arena signage, weekly television shows, video streaming, game programs, hospitality areas and game-day promotional events.
He also served as the play-by-play voice for selected sports, including women's basketball, lacrosse and soccer and as an analyst for volleyball contests on LSN and GoLeopards.com.
On the marketing side, Panto helped the Leopard football program lead the Patriot League in attendance from 2008-10 and again in 2012. He was directly responsible for game-day and in-game events and promotions.
He served as one of the co-advisors to Lafayette's Sports Marketing Club and is an active member of the Eastern College Athletic Conference Sports Information Directors Association, Sports Video Group and National Association of Collegiate Marketing Administrators.
Prior to his time at Lafayette, Panto earned his Bachelor's degree in Marketing and Communication from DeSales University in 2006. During his time in Center Valley, he interned in Lafayette's Office of Athletic Communications and was a setter on the DeSales men's club volleyball team. Following graduation, he joined the DeSales women's volleyball coaching staff and helped guide the Bulldogs to the 2007 Freedom Conference Championship and a berth in the NCAA Tournament.